Today’s post is provided by guest blogger Nathan Zeldes, a thought leader on the topic of information overload and organizational change. Nathan will also be presenting at our upcoming Webinar: “Control Information Overload within Your Organization.”

Flickr photo by j3net
Imagine a Victorian coal mine undergoing inspection by its owner. The guy gets off his carriage, and notes that all the miners are sitting around chatting, playing cards, or dozing off. On inquiring with the foreman, he is informed that his employees at this mine have a habit of taking every Tuesday off; or rather, they show up for work but simply waste the time without any coal being excavated. You can imagine his reaction… surely he’s take immediate and assertive action, to put it mildly.
And yet today this is precisely what happens in practically every knowledge-intensive organization. People waste about one day a week (estimates vary between 20% and 28% of the time) on the effects of information overload. While managing computing productivity as a principal engineer at Intel, the surveys I ran showed how this happens: employees wasted 2 hours a week dealing with useless email messages (as opposed to the useful ones – they spent 18 additional hours on those); and 6 hours went to the impact of the incessant interruptions caused by events like ringing telephones, PDA alerts, and incoming mail notifications.
So, employees are wasting a day per week at full pay, and – I never cease to be amazed – few companies take “immediate and assertive action” to put a stop to it.
There are two differences, however, between the 19th century and the 21st century scenarios described above:
- The former is entirely imaginary (nobody in 19th century Britain would have dreamed of such an outrageous behavior). The latter is very real and ubiquitous in our “age of the Blackberry.”
- In the mine scenario, imaginary or not, the harm of not working would go to the employer; the workers, at least, would enjoy the time off. In today’s enterprise, the wasted day harms the employer through lost productive output, but it also harms the employees. These are caught in a stressful rat race against their overflowing Inbox, and pay a high price by having to work evenings and weekends to make up for the time consumed by all the inefficiency.
This is an interesting historical shift. On the one hand, people’s ability to not be productive has been enhanced by the abundant distractions and overload of the very information channels that are central to our knowledge economy. On the other, the once firm attitude that time waste is a bad thing has been watered down to the point that most companies take no action against the information overload that is wreaking havoc on their people’s effectiveness at work. Meanwhile the affected knowledge workers – that’s us – suffer the loss of job satisfaction and quality of life that a job well (and efficiently) done can confer. Something has got to change…
Nathan Zeldes helps people and organizations reduce Information Overload, a subject he blogs about at http://information-overload.nzeldes.com/blog/.